At its Spring-Loaded event on April 20, 2021, Apple unveiled a range of new products, proving yet again that it is still the master wizard of technology. During the event, the company announced a new iPhone 12 colourway, new iMac, new iPad Pro, new Apple TV4k, and finally, the much-anticipated AirTags.
This was Apple’s first significant product announcement for the year 2021. While most of the products were being expected by the eagerly waiting consumers, it goes without saying that Apple threw in some surprises this time around. The iPhone colour is a glaring example of it.
One of the major changes that were visible during the announcement was the companies’ efforts to rope in millennials through their workmanship that has now started paying attention to design and colour to make their product look funky. It shows in the newly launched product line, especially the iMacs.
However, the only dampener for many Apple fans worldwide was that there was no announcement made about the iOS 14.5 update. It seems people who have been eagerly waiting for the same will have to wait a tad bit more before the announcements are made. The next iOS version is crucial for the Apple ecosystem as it encompasses tighter security and privacy rules, hence iOS 14.5 is imminent.
Products at a glance
Apple has launched a purple colour edition of its new iPhone 12. This new colour is only for the iPhone 12 and the iPhone 12 mini. Except for the new colour, this latest iPhone 12 model has got everything else the same.
The company’s revered M1 chipset will power the new iPad Pro models. The M1 iPad Pro models are set to increase 50 percent in performance over the previous generation. So, if you are looking to do intensive tasks on the tablet, the new iPad Pro should be good. The M1 chipset is present on the new iMac and last year’s MacBook Pro and MacBook Air. The second change in the new model is the switch to Mini LEDs that Apple has been working for a while.
New colourful iMacs
Apple made the biggest design overhaul to the iMac range. The new iMacs come in seven different colours – Blue, Green, Pink, Silver, Yellow, Orange, Purple. These latest iMacs are also powered by the M1 chipset so that you can expect an increase in performance. The new iMac is also thinner with a 24-inch Retina display, a new 1080p FaceTime HD camera, and a high-fidelity six-speaker system. The latest iMacs support the new Magic Keyboard that comes with support for Touch ID.
Apple has finally launched its Tile-like tracker called AirTags. The AirTags are pretty much like any other tracking gadget that can be remotely located through an iPhone using the Find My app.
New Apple TV
Apple has made some refreshing changes to the Apple TV. The new Apple TV 4K now uses the A12 Bionic chip, which means better performance. It can play HDR videos with high frame rates. So, if you are hooked to Netflix, Apple TV+, Hulu, and Amazon Prime Video, you enjoy better quality. The new remote control also looks completely different. The Apple TV supports Siri voice commands.